Marketing Attribution Experts
Reveal Breakthrough System
Transform Attribution Chaos Into Confident, Profitable Decisions
Without More Models Or Dashboards
Your data overwhelms you. Reports contradict each other.
Team members argue about which numbers matter.
You're making crucial budget decisions based on gut feelings.
I created The 5 Forces System after watching smart marketers struggle with this exact problem for over a decade.
This isn't another attribution model to add to your stack. The 5 Forces System transforms how you use the attribution data you already have.
Imagine...
Understanding exactly which marketing activities drive real results.
Your team aligned on a single, clear scoreboard.
Confidently making decisions that scale your brand... without second-guessing.
The Attribution Problem Nobody Talks About
Most attribution approaches focus exclusively on reporting.
They generate more dashboards, more models, and more confusion.
The 5 Forces System works differently.
It transforms attribution from a passive reporting tool into an active growth driver.
My clients use this system to:
Get immediate team alignment on marketing priorities.
Create a decision-making framework that removes guesswork.
Build a measurable action log that tracks results.
Apply a consistent optimization process across all channels.
Marketing attribution becomes powerful when you translate data into decisions.
The 5 Forces System gives you that translation key.
Introducing The 5 Forces — a step-by-step system built specifically for intermediate to advanced marketers who are ready to stop second-guessing and start scaling with clarity.
Each "force" represents a critical component of effective attribution:
| Force | Pain Point It Solves | Example Use |
|---|---|---|
|
Intention
|
This force clarifies the right attribution model for different campaign types. |
You'll discover why various marketing activities require different measurement approaches, and how to select the perfect model every time. |
|
Expectation
|
Build alignment with stakeholders using clearly defined scale, chill, and kill zones. |
You'll establish benchmarks that create immediate team alignment and prevent misunderstandings about performance. |
|
Action
|
Track and tie specific actions to concrete results. |
You'll implement a decision log that creates accountability and demonstrates the impact of your marketing decisions. |
|
Outcome
|
Apply a consistent scoreboard to judge marketing results. |
You'll learn how to measure what truly matters and communicate wins effectively to stakeholders at every level. |
|
Optimization
|
Leverage a proven framework to diagnose and improve performance. |
You'll develop a systematic approach to optimization that removes emotion and focuses on data-driven growth. |
The 5 Forces System Works
Because It's Built On Reality
After working with hundreds of marketing teams, I discovered most attribution problems stem from three key misconceptions:
1
Misconception
You need more attribution models
The 5 Forces System shows you exactly how to extract meaningful insights from your existing data.
THE TRUTH:
You need a way to turn attribution data into action.
2
Misconception
Attribution is only about reporting
The 5 Forces System transforms passive reporting into active decision-making.
THE TRUTH:
Attribution can be your most powerful growth tool when properly applied.
3
Misconception
All campaigns should use the same attribution approach
The 5 Forces System provides clarity on which approach works best for each marketing activity.
THE TRUTH:
Different campaigns need different models.
The complete 5 Forces System includes:
- Step-by-step video training on each force
- Implementation guides for immediate application
- Decision frameworks that eliminate guesswork
- Real-world case studies from successful implementations
- Lifetime access to all future updates
The 5 Forces System Works Even If...
You've struggled with attribution models in the past.
You've had ad budgets pulled due to unclear results.
You've been the bottleneck in scaling marketing efforts.
Your team disagrees on which metrics matter most.
You feel overwhelmed by conflicting data.
The system provides clarity regardless of your current attribution challenges.
Consider the alternatives:
Investing in all-in-one platforms that cost thousands monthly
Outsourcing to expensive marketing agencies that don't understand your business
Continuing to make decisions based on incomplete or contradictory data
The 5 Forces System pays for itself with just one optimized campaign or one correct budget allocation decision.
Your Investment
The complete 5 Forces System with the Bonuses typically sells for $2,188.00
But today, you can access the entire system for just $495
That's a savings of $1,693.
Start Right Now
Transform Attribution Chaos
Into Confident Decisions
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